![]() Holdback is an amount that automakers pay dealers, and which affects the dealer’s actual vehicle cost.ĭesigned for active Ford Motor Company corporate employees, the A Plan is Ford’s best discount offering.The Ad Fee, which is built into the dealer prices, funds the dealership’s marketing costs.Destination Fees are fees that the manufacturer charges the dealer to cover transportation of the vehicle to the dealership.Invoice refers to what the dealer paid for the vehicle, which may or may not be the same as the dealer’s cost.In other words, it’s the price displayed on the sticker. MSRP stands for Manufacturer’s Suggested Retail Price.To better understand the pricing, let’s first review some terminology: Here’s a look at Ford’s A, Z, D and X plans and what buyers need to know about them, including: So read up on the pricing plans and – when you’re ready to shop new vehicles – come see us at Mullinax Ford of Olympia where we embrace all Ford plan pricing programs. Targeting specific groups of customers, from employees to friends and family members, Ford’s A, Z, D and X plans can offer significant savings. But they probably don’t realize that other vehicle shoppers – including themselves … or their neighbors – could qualify for special pricing as well. ![]() Most buyers understand that Ford employees get a good deal. Maybe they knew how the Ford A, Z, D and X Plans work. Few things hurt more than buying a new vehicle, only to find out that your neighbors paid hundreds – maybe thousands – of dollars less for the same ride. What’s even better is enjoying a smooth buying experience without having to wonder if you got a great price … or ripped off. How can we help you with your new Ford?īuying a new Ford is always cause for celebration.How much can I save with the Ford A, Z, D or X plan?.
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